It's all just FUN and GAMES!
The Gadget Show

The folks at the GadetShowLive ( UK’s leading technology review program which draws around 1 million viewers per week) played RoadRace with about 36,000 people during 12 live shows. They divided their crowds into 3 teams, and raced each other. They loved how engaged the crowd was when everyone got to be a part of the action.